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Author: Kenal Louis

Restaurants logo design project: Miami Seaside Cafe

Logo design created for a restaurant business in Miami, Florida. The restaurant business owner was looking for a branding design that would reflect their vision for their restaurant. 

The restaurant owners were inspired by Miami Vice and wanted something that locals would love. We discussed creating a minimal but also symbolic design for their brand.

Each of following logo design concepts were shared with the owner for the final presentation of their restaurant's logo design and branding assets.

Logo Design Typeface
Logo Design with Color
Dining Restaurant Logo Design
Restaurant Brand Designer

Why South Floridians Love Miami Vice

Miami vice is a popular 1980s television show set in Miami, Florida. The show follows two Miami police detectives, Sonny Crockett and Ricardo Tubbs, as they fight crime in the city. South Floridians have always been proud of Miami vice and its portrayal of their city.

The show was one of the first to showcase Miami's diversity, and it helped put the city on the map for many people. Miami vice also showed the world that Miami was more than just a beach town - it was a vibrant and exciting place.

Long time residents in South Florida continue to love Miami vice because it reminds them of Miami's glory days and is a part of their city's history.

Minimalism Power In Graphic Design

When minimalism is used in graphic design, it can be a powerful tool. Minimalism can help simplify a design, making it more focused and easier to understand.

It can also help to create a sense of order and calm, which can be helpful when conveying complex ideas. Additionally, minimalism can add sophistication to a contemporary modern design, elevating it beyond the mundane.

When used effectively, minimalism can be a powerful tool for creating stunning graphic designs.

Imagine This interaction

It was a balmy Miami evening, and the waves crashed against the shore. The locals were out full force, soaking up the sun and enjoying a delicious dinner at the new seafood restaurant. It had been a long since they'd had such great food this close to the water.

The owner of the restaurant was beaming with pride. After all, it was only a few days before you opened up a new business in paradise. And thanks to Branding Design Pro, they had a fantastic logo that perfectly reflected their vision for their restaurant.

The design was inspired by Miami Vice, which was loved by locals and tourists alike. It featured a minimal design with symbolic elements that captured the essence of Miami beach life. 

Restaurants come in all shapes and sizes

Restaurants come in all shapes and sizes, but one thing they all have in common is a logo. A well-designed logo can help create a restaurant's identity and make it more memorable to potential customers.

There are many different types of restaurant logos, from simple text-based designs to more complex images. The type of logo that is right for a particular restaurant will depend on the type of restaurant and the customer it is trying to attract.

For example, a fine dining establishment will want a logo that conveys sophistication and luxury, while a casual eatery may want something more fun and playful. Ultimately, the goal is to create a logo representing the restaurant and its brand.

Local Restaurant Branding
Restaurant Brand Design
Restaurant Logo Design
Restaurants Logo Design
Local Restaurants Logo Designer

A well-designed logo is essential for any business but significant for restaurants. After all, there's a lot of competition, and you must set your space apart from the rest. A unique and memorable logo will help your restaurant stand out and be specific to the food you serve.

If you specialize in hand-crafted pizzas, your logo could feature a pizza design with your restaurant's name or a tomato. Or, if you're known for your grilled chicken sandwiches, your logo could include a chicken with a flame grill. Whatever type of food you serve, make sure your logo reflects your specialty in some way, even if minimal.

Whether you are looking for a Portland logo design professional or a Miami branding agency, doing a consultation call to make sure you are on the same  page is extremely important for the success of your project.

More ways to make a unique logo for your restaurant

A memorable logo is one of the most critical elements of a successful restaurant. After all, it's the first thing potential customers will see when looking for information about your business.

As a result, your logo needs to be more forgettable; they may not even bother to give your restaurant a second glance. So how can you create a logo that's both unique and memorable?

One option is to use a wordmark - a type of logo that features the name of your restaurant in an exciting or unusual font. Another option is to create an iconographic logo, which uses an image or symbol to represent your business. Or you could combine both approaches, using a wordmark and a simple graphic element.

Whichever route you choose, the key is to create a logo that accurately reflects your restaurant's personality and will make a lasting impression on potential customers.

Content Last Updated: November 25, 2022

About the author

Kenal Louis

Founder & Lead Designer
As an artist and designer, a lot of passion drives my work. Although an abundance of care and thought goes into the entire process, I strive to give my best because my work reflects me. Ambition leads me toward the path of graphic design. Along the journey, I learned a lot of valuable business lessons and became exceptionally good at recognizing great composition.



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