Are you looking to hire a designer or agency to help you create the most beautiful hair product branding for your haircare business? The following examples are projects created for hair business clients.
We understand the importance of having a logo that truly represents your brand's values and ambitions, especially in the beauty and hair care industry. This is where Branding Design Pro excels in providing clients value and helping them create designs that work.
We create captivating and purposeful hair product branding, logos, and packaging design for your hair care business, promising to transform your brand image and create a lasting impression on your target audience.
The First Sketch Ideas
Every project started with loosely sketched ideas that could serve as a potential direction for the logo design.
Meeting with the client, we discuss the design's composition, elements, purpose, and ideology. The prototype designs begin only after the first call, which is a brainstorming session.
Sketching logo concepts is a great first step I take with clients because it allows us to explore a wide range of ideas without committing to any one direction too early.
By starting with sketches, I can quickly translate abstract thoughts and concepts into visual forms that we can evaluate and discuss together.
This process fosters creativity and ensures that we’re on the same page before moving forward with more polished designs. It also provides a tangible way to communicate and refine ideas, making sure the final logo truly resonates with the client's vision and brand identity.
Product Branding Case study 1: Deeper than Roots Logo in Action
Brand Direction
"Deeper Than Roots" is a scalp care company focused on providing premium, eco-friendly hair care solutions. The brand sought to create a strong visual identity that would resonate with health-conscious consumers looking for effective, natural hair care products.
The primary challenge was to develop a brand that conveyed both the scientific and natural aspects of their product line while appealing to a modern, environmentally aware audience.
Brand Colors & Fonts Established by the Client
Sometimes, clients will come with their own specific brand colors and fonts. This was the case with this project; the main objective in design that needed to be refined was the icon/symbol element.
Logo Design:
The logo was designed to be clean, bold, and memorable. The use of the Playfair Display Bold font combined with Gotham Bold Regular gave the brand a modern and sophisticated look.
Logo features a leaf and water droplet icon, symbolizing the natural ingredients and purity of the products, while the black and green color palette reinforces the brand’s eco-friendly and natural focus.
Visual Brand Identity:
The brand's visual identity was carefully crafted to communicate its commitment to natural and effective hair care. Green color represents nature, health, and growth, while the black adds an element of elegance and professionalism.
Consistency in the use of these colors across various brand assets—from packaging to promotional banners—ensures a cohesive and recognizable brand presence.
The Final Brand Logo Design
After many revisions and adjustments, the client chose the final brand logo design.
Are you a business owner in the hair care industry struggling to make your products stand out in a saturated market?
If so, you're not alone. The hair care market is booming, with the global hair care market size valued at USD 87.9 billion in 2022 and projected to grow at a compound annual growth rate (CAGR) of 6.6% from 2023 to 2030. With countless new brands entering the scene, distinguishing your product through strategic hair product branding is more crucial than ever.
Hair Product Branding and Logos
Branding in the hair care industry is not just about creating a visually appealing hair care brand logo or packaging; it's about crafting a compelling story that resonates with your target audience.
A well-thought-out branding strategy includes everything from your logo design, packaging design, and visual brand identity to the tone of voice in your messaging.
Successful hair care brands like Olaplex, which saw rapid growth in the early 2020s, have shown the power of effective branding. Their minimalist, science-backed branding resonated with consumers who sought premium, results-driven products.
Our Expertise
With over ten years in the branding and design industry, we pride ourselves on our ability to deliver high-quality designs that genuinely embody the essence of your brand.
Whether you're looking for a timeless and classic design or something more modern and innovative, we help bring your visual vision to life. Learn more about how we've been helping brands create an unforgettable presence with our best brand designs.
When working with "Deeper Than Roots," we took inspiration from their holistic philosophy and commitment to natural hair care. The result was a logo that beautifully combined their brand colors of black and emerald green, creating a visual representation that was both organic and free-form.
Creative Designer and Artist
Lead by (me) Kenal Louis. It takes many years of experience in creating art, photography, and graphic design to refine a process that produces the best results for our clients.
Having skill sets and an excellent eye for composition requires much time and experimenting. The 4 step branding process I walk clients through helps execute the absolute best designs for them.
Packaging design is the first tangible interaction a customer has with your product. It's a crucial touchpoint that can influence purchasing decisions. A study found that 72% of consumers say that packaging design influences their buying decisions.
For hair products, the packaging should communicate the product's benefits and align with your brand's identity. This is where a carefully crafted logo for hair products can make all the difference, setting your brand apart from competitors.
At Branding Design Pro, we've seen firsthand how strategic packaging designs can elevate a hair product from being just another item on the shelf to a must-have in a consumer's beauty routine.
Whether it's using eco-friendly materials, integrating 3D product rendering, or creating a unique unboxing experience, the right packaging design, along with hair care products with company logo, can set your brand apart. Our experience in creating hair care brand logo designs has shown that a cohesive approach can lead to significant brand recognition.
A Variety of Branding Assets: Hair Brand Designs
Packaging Design:
The product packaging was designed to stand out on the shelves with its minimalist yet impactful design. The use of 3D product rendering allowed the brand to visualize and perfect the packaging before production, ensuring that the final product would meet the high expectations of their target audience.
Deeper than Roots packaging design was kept simple and clean, using white space to highlight the brand’s original logo and key product information.
Promotional Materials: For the brand’s promotional materials, including banners and booth designs for trade shows, the focus was on maintaining a strong, consistent visual identity.
For the brand banners we featured large, bold imagery of the products and models with healthy, vibrant hair, emphasizing the effectiveness of the "Deeper Than Roots" product line. The tagline "The Birthplace of the Hair is the Scalp" was used to underline the brand’s core message and focus on scalp health.
Product Label Design Created for the Haircare Branding
The Power of a Well-Crafted Hair Product Logo
Your visual brand identity design is a cohesive system of elements that includes your logo, color palette, typography, and other design components that make your brand instantly recognizable.
For example, the "Deeper Than Roots" scalp care brand, which we recently worked on, used a bold combination of Playfair Display Bold and Gotham Bold Regular fonts, paired with a natural color palette of green and black.
This not only made the hair care brand visually appealing but also reinforced its commitment to eco-friendly, natural products. The success of this project highlights the importance of a strong hair care logo design in creating a memorable brand.
As a brand designer, I understand it's crucial to ensure that every element of a client's visual brand identity communicates their brand's core values. When create I strive to make sure the client's brand identity is consistent across all touchpoints, from their business website, packaging design to product marketing tools.
When thinking about haircare brand logo design ideas or hair care logo ideas, consider how these elements will translate across different platforms.
A well-designed logo is the cornerstone of your brand's identity. It's the visual shorthand for what your brand stands for. In the hair care industry, where competition is fierce, having a strong logo is non-negotiable.
A great example is the "Hair Loss Heroines" brand, which we designed to be both empowering and visually striking, using a combination of modern typography and a clean, professional design. This is a perfect illustration of how hair company logos can reflect the brand's ethos and values.
When working on a hair care logo design, consider the emotions you want to evoke in your audience. Is your brand luxurious, eco-conscious, or science-driven?
Hair Care Products with Company Logo to Communicate Clearly
Your logo should communicate this at a glance. If you're searching for a logo designer for hire, ensure they understand your brand's essence and can translate it into a memorable logo.
Whether it’s hair care brand product logos creating something that is unforgettable is a bonus for companies looking to grow a devout customer base. Hair care products with company logo needs to resonate with your target audience.
Product Branding Case Study 2: Hair Loss Heroines
Brand Direction
"Hair Loss Heroines" is a brand dedicated to supporting women dealing with hair loss by offering them high-quality hair care solutions and fostering a community of empowerment and support. The brand needed a visual identity that would convey compassion, strength, and solidarity, while appealing to a wide demographic of women facing hair loss challenges.
Building a Comprehensive Branding Package
A comprehensive branding package is essential for any hair care brand looking to make a lasting impact.
This package should include everything from your hair product logos, branding, and packaging design to your brand's messaging and visual identity guidelines.
At Branding Design Pro, we offer custom branding packages tailored to the unique needs of hair care brands.
Whether you're considering hair care brand logos or broader hair product branding strategies, a well-rounded package is key.
Whether you're a startup or an established brand, investing in a branding package can save you time and money in the long run by ensuring consistency across all your brand's touchpoints.
Plus, it gives you a solid foundation to build your marketing efforts upon.
With elements like hair brand logos and consistent hair company logos, you can ensure a strong and unified brand presence.
Logo Design: The "Hair Loss Heroines" logo was designed to be both elegant and empowering. The choice of typography, with a modern script for "Heroines" and a clean sans-serif for "Hair Loss," reflects the brand’s dual focus on beauty and strength.
Uniquely the logo incorporates a swooping hair strand, symbolizing both the challenge of hair loss and the hope and renewal that the brand offers its customers.
Visual Brand Identity: The brand’s visual identity revolves around a calming color palette of teal and coral, chosen for their soothing and uplifting qualities.
Teal represents tranquility and trust, while coral adds warmth and energy, creating a balance that resonates with the brand’s mission to empower women.
This color scheme is consistently applied across all brand assets, from packaging to promotional materials, ensuring a unified and recognizable brand presence.
Packaging Design: The packaging for "Hair Loss Heroines" products was designed with a focus on creating an emotional connection with the customers.
Using a gradient from teal to coral on the packaging evokes a sense of calm and positivity. The packaging design is clean and minimalistic, with the brand's logo prominently displayed, along with key product benefits.
Event and Promotional Materials: For events like the "Empower Women 24" self-care summit, the brand's promotional materials were designed to be both inviting and informative.
The banners feature strong imagery of diverse women who represent the brand’s target audience, reinforcing the message of community and support. The event materials also incorporate the brand’s color scheme and logo, ensuring brand consistency across all touchpoints.
Ready to Transform Your Hair Product Brand?
Your brand is the face of your business, and in a competitive industry like hair care, first impressions matter.
At Branding Design Pro, we specialize in helping hair care brands elevate their branding through strategic design and comprehensive branding packages. Whether you need a logo designer for hire, a packaging designer, or other branding and design services, we're here to help.
Book a call with us today to discuss how we can help you create a brand that not only stands out but also resonates with your target audience. Let's turn your hair product brand into the next big success story in the hair care industry.
